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Books Are Sold on Consignment
If the bookstore sells them – the publishing house get paid money. If the bookstore doesn’t sell them – they can return all the books. It is ok to hold the books for several months and then send them...
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Why All Books Should Be Non-Returnable
Bookstores have a long history of ordering too many books and then returning them for a credit, often damaged and at the expense of the publisher or self-published author. At other times, the books are...
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The Facts of Publishing Life
Every year I see a flood of emails and calls from authors and would-be publishers. 2013 is off to a rollicking start. For the first time, I got a call from a guy who said he had a manuscript written in...
View ArticleClik here to view.
32 Book Awards Authors Should Pursue for 2013
“Do book awards matter?” YES!! As a book publicist I am here to inform you that yes, they absolutely do matter! In fact, one of my clients won the prestigious Los Angeles Book Festival award. That then...
View ArticleClik here to view.
Attend an International Book Exhibit this Year
To get a fair share of readers for your book, you don’t just need to write a good piece of content, but you must be adroit in the area of book marketing too. If you want mass readership for your...
View ArticleClik here to view.
Why can’t the editor give me some feedback?
Question: I keep getting form rejection letters. Why don’t editors give me the facts and what can I do about it? Answer: In the magazine and book world, rejection comes for many reasons. Sometimes it...
View ArticleClik here to view.
What Makes a Best Seller?
According to Merriam-Webster, a best seller is an article (as a book) whose sales are among the highest of its class. Often, best sellers are broken into categories based on genre (nonfiction, fiction,...
View ArticleClik here to view.
5 Tips to Prepare for Book Trade Shows
Whether you’re attending the London Book Fair this month, Book Expo America in June or visiting a regional trade show, preparing for the event ahead of time will ensure a smooth (and fruitful)...
View ArticleClik here to view.
What is a Trade Journal?
Question: Why should I read trade journals? Where does a writer find trade journals with publishing news? Answer: You may be wondering, “What in the world is a trade journal?” To newcomers, publishing...
View ArticleClik here to view.
Can I Self-Publish My Book and Then Sell it to a Commercial Publisher?
Many writers believe that by self-publishing a book, they make it more attractive to a commercial publisher than a mere manuscript. I suspect this is because they believe that a publisher will be...
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10 Book Marketing and Publishing Industry Predictions for 2016
Print sales were up in 2015, self-published authors continued their ongoing momentum, and quirky trends like adult coloring books had a surprising industry effect. So what does 2016 have in store? Here...
View ArticleClik here to view.
Why All Books Should Be Non-Returnable
Bookstores have a long history of ordering too many books and then returning them for a credit, often damaged and at the expense of the publisher or self-published author. At other times, the books are...
View ArticleClik here to view.
The Facts of Publishing Life
Every year I see a flood of emails and calls from authors and would-be publishers. 2013 is off to a rollicking start. For the first time, I got a call from a guy who said he had a manuscript written in...
View ArticleClik here to view.
32 Book Awards Authors Should Pursue for 2013
“Do book awards matter?” YES!! As a book publicist I am here to inform you that yes, they absolutely do matter! In fact, one of my clients won the prestigious Los Angeles Book Festival award. That then...
View ArticleClik here to view.
Attend an International Book Exhibit this Year
To get a fair share of readers for your book, you don’t just need to write a good piece of content, but you must be adroit in the area of book marketing too. If you want mass readership for your...
View ArticleClik here to view.
Why can’t the editor give me some feedback?
Question: I keep getting form rejection letters. Why don’t editors give me the facts and what can I do about it? Answer: In the magazine and book world, rejection comes for many reasons. Sometimes it...
View ArticleClik here to view.
What Makes a Best Seller?
According to Merriam-Webster, a best seller is an article (as a book) whose sales are among the highest of its class. Often, best sellers are broken into categories based on genre (nonfiction, fiction,...
View ArticleClik here to view.
5 Tips to Prepare for Book Trade Shows
Whether you’re attending the London Book Fair this month, Book Expo America in June or visiting a regional trade show, preparing for the event ahead of time will ensure a smooth (and fruitful)...
View ArticleClik here to view.
What is a Trade Journal?
Question: Why should I read trade journals? Where does a writer find trade journals with publishing news? Answer: You may be wondering, “What in the world is a trade journal?” To newcomers, publishing...
View ArticleClik here to view.
Can I Self-Publish My Book and Then Sell it to a Commercial Publisher?
Many writers believe that by self-publishing a book, they make it more attractive to a commercial publisher than a mere manuscript. I suspect this is because they believe that a publisher will be...
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